Wednesday, May 4, 2011

Spotify cozies up to iPod, takes aim at iTunes

Spotify is getting serious about taking on Apple.

Arguably one of the most well-respected music services in Europe, Spotify has 13 million tracks available and announced in March that it had 1 million subscribers. Spotify has a free, ad-supported option available to customers, as well as a premium service for unlimited access to the tracks on mobile phones and offline.

The company announced a major update to its service today, including allowing people to sync the songs in their Spotify playlists with the iPod Classic, iPod Nano, and iPod Shuffle. According to the company, people will need only to plug their iPods into their computers via USB and they will see the player pop up in the Spotify app's "Devices" section. From there, they can sync all the MP3s in their playlists in a single step.


If those who use the company's free plan want to buy tracks, they can now do so via Spotify's new download service. Spotify has been offering downloads for quite some time. However, not all the tracks were available for people to buy, and members were forced to pay for each song, even when they wanted a full playlist. The new offering makes it easier for people to buy playlists in a single step, if they so choose.

Free customers can start buying songs in bundled packages. Those who want 10 tracks will pay 7.99 British pounds (about $13), while 15 tracks will run customers 9.99 pounds. The company's 40 tracks and 100 tracks plans cost 25 pounds and 50 pounds, respectively.     Read More