Thursday, May 10, 2012
The Best and Worst Times to Share on Facebook, Twitter
Mashable - Want your link to get the most traction on Twitter? Post it on a Monday between 1:00 p.m. and 3:00 p.m. ET.
Link shortening and tracking service bit.ly has released new data on the best and worst times to share links on popular social networks, from Facebook and Twitter to blogging site Tumblr.
The company revealed that posting links to Twitter between the hours of 1:00 p.m. and 3:00 p.m. ET will give you the highest click rank, especially on days earlier in the week.
Meanwhile, sending a tweet with a link after 8:00 p.m. should be avoided — as should posting links after 3:00 p.m. on Fridays.
The half-life of a link posted to Twitter is about 2.8 hours, according to bit.ly.
However, Facebook’s optimal posting times are slightly different than Twitter. Links sent between 1:00 p.m. and 4:00 p.m. get the most traction, with Wednesday at 3:00 p.m. being the best time to post on Facebook all week. More