Discovery News - We've all experienced a situation like this: Walking through a parking lot during the dog days of summer, we pass by a car with a dog inside panting at the window and the owner nowhere in sight. Sure, the windows are cracked, but the dog is whimpering and looks miserable.
Ad agency Rethink Toronto wants to put an end to those situations. They've developed an Internet-connected "Dog Caller" that alerts negligent owners when their dog gets too hot.
The collar uses a coded chip, a SIM card and a thermistor to send a text message to the owners' phone when a pooch's temperature gets above 79 degrees Fahrenheit.
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