Daily Caller - A San Diego-based tech startup announced Thursday its next round of funding will put emotion-reading
software
in wearable tech like Google Glass, which will accurately track and measure human sentiments through its onboard camera.
Emotient has raised $8 million total for its research and development since 2012, with $6 million alone going to wearable
tech
, where the company hopes to eventually become the main emotion analysis engine for ”any connected device with a camera.”
“We believe our
technology
is differentiated in its ability to deliver sentiment and emotional
insights in real-time and in its accuracy in uncontrolled environments,
such as a crowded store,” Emotient spokeswoman Vikki Herrera
told TechCrunch.
The company’s first “glassware”
app
will be marketed to the retail sector, and allow sales employees
wearing Glass to gauge customers’ emotional responses to sales pitches
and techniques in real-time. The app will also provide feedback to help
customize conversational responses to individual customers, all of which
can be used for training or active assistance in the field.
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